Analytics for nonprofits

Nonprofits generally have neither the budget nor the staff time for enterprise analytics, and donor trust is too important to risk with tracking that looks like surveillance. Orbit is free for one site, collects no cookies or personal data, and its public share links make it easy to show a board or funder your reach without another line item in the budget.

What makes analytics hard for nonprofits

  • Little to no budget for a paid analytics tool, especially one priced for enterprise traffic volumes.
  • Donor and visitor privacy matters, and cookie-based tracking sits awkwardly with an organization's own values.
  • Boards and funders ask for reach numbers, and building a report takes staff time the org does not have.
  • Often a volunteer or part-time staffer manages the website, with no time to learn a complex dashboard.

Where Orbit fits

  • Free plan, affordable Starter tierTrack one site for free with 90-day retention; move to Starter (€4.99/mo) only if you need more sites or longer history.
  • No cookies, no visitor trackingOrbit doesn't collect personal data or set tracking cookies, which fits an organization's privacy commitments to donors and visitors.
  • Public share links for board and funder reportsSend board members or funders a live dashboard link instead of compiling a reach report by hand each quarter.
  • Single-screen dashboardReadable without training, useful when the site is managed by a volunteer or part-time staffer rather than a dedicated analyst.

Frequently asked questions

Is Orbit affordable for a small nonprofit with no marketing budget?

Yes — the free plan covers one website with 90-day retention at no cost, and Starter is €4.99/mo if you need more sites or unlimited history.

Does Orbit track individual donors or visitors?

No — Orbit reports aggregated traffic and referrer data, not individual visitor identity. It doesn't set cookies or collect personal data.

Can we show our board reach numbers without adding them as users?

Yes — a public share link lets board members or funders view the dashboard with no login, or you can invite them as view-only team members.

Do we need legal review before installing Orbit, given GDPR concerns?

Orbit's no-cookie, low-data design is a strong privacy starting point, but organizations handling EU visitor data should still confirm their own privacy policy disclosures are up to date.

See it on your own site

Free for 1 website, no card required.