Most SaaS founders already have a product analytics tool wired into the app. What's usually missing is a fast, honest read on the marketing site — landing pages, docs, the blog — without setting up a second GA4 property or waiting on a data team that doesn't exist yet. Orbit gives you that in one screen, cookie-free, so an EU visitor never sees a consent banner before your value prop.
No — Orbit tracks website traffic (marketing site, docs, blog), not in-app product events, funnels, or retention cohorts. Most SaaS teams run Orbit for the marketing site and a product analytics tool for the logged-in app.
Yes — add Orbit's script tag to your Next.js site's layout and it starts tracking pageviews immediately, with no server-side setup or extra dependencies required.
Yes — Orbit's public share links let anyone view a dashboard with the link, no account needed, which is faster than exporting a report before every update.
No — Orbit doesn't set cookies or collect personal data, so it doesn't trigger the GDPR cookie-consent requirement a lot of SaaS teams end up building into their EU landing pages.