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How to Add Orbit Analytics to a Webflow Site

Webflow handles custom code through a dedicated settings panel rather than a raw file edit, and it applies across your whole site — static pages and CMS-generated Collection pages alike — once you publish.

Setup steps

  1. Open Project SettingsIn the Webflow Designer, click your project name or the settings gear, then go to the Custom Code tab.
  2. Paste the script into Head CodeAdd the Orbit <script> tag into the "Head Code" box, which Webflow injects into the <head> of every page on the published site.
  3. Publish your siteCustom Code in Project Settings only takes effect once you publish — both to Webflow's staging domain and any connected custom domain — a save alone won't apply it.
  4. Confirm on the live domainThe in-Designer preview doesn't always execute head code the same way as the published site, so check the actual live URL to confirm Orbit registers the visit.

Frequently asked questions

Does this apply to CMS Collection pages, or just static pages?

Every page, including dynamically generated CMS Collection pages — Head Code set in Project Settings is injected at the site template level, not per page.

Will this slow down my Webflow site?

No meaningfully — the script tag uses defer, so it doesn't block rendering, and the rest of the page is still served through Webflow's own hosting and CDN as normal.

Can I add it to just one page instead of sitewide?

Webflow does support per-page custom code in each page's own settings, but for analytics you generally want the sitewide Project Settings version so you're not repeating it on every page.

Does Webflow's own analytics conflict with Orbit?

No — Webflow's built-in site analytics (where available on your plan) and Orbit read pageviews independently and can run side by side.

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